Stakeholder Maps | Accord
Stakeholder Maps
Keep every deal on track with flawless multi-threading
Never let a deal slip because of a surprise, late-to-emerge stakeholder. Give every rep a complete, targeted map of the buying committee that updates itself the moment a new stakeholder emerges.
Trusted by top revenue teams
How stakeholder maps work
SET
Define who should be on every buying committee so your team knows exactly who to multi-thread before hitting the field.
AUTOMATE
AI agents fill each role in your pre-defined buying committee, and keep your map current as the deal progresses.
MAP
Build complete org charts with influence, sentiment, and notes. Every call updates your maps in real time to keep them accurate.
Set rules of engagement
Use playbooks to define exactly who needs to be involved in every buying committee and when (economic buyer, technical evaluator, champion, etc.). Your reps get built-in guidance on navigating complex org structures, while you get assurance that consistent qualification standards are followed across all deals.
Cut research time down to seconds
Accord's Stakeholder Mapping agent recommends who fills each open role in your buying committee, keeps sentiment current, and flags new stakeholders the moment they surface—so no one emerges late on a deal you thought was covered. Reps spend their time on relationship-building, not detective work across LinkedIn and other tools.
Capture context and concerns
Enable each rep to strategically manage each stakeholder with tools that help them layout reporting structures, assign influence levels, track sentiment, and add strategic notes about each stakeholder's priorities and concerns.
Built for every part of your revenue team
Sales Leadership
Enforce multi-threading best practices and get visibility into stakeholder coverage across your pipeline. Drive bigger deals by ensuring every rep engages a complete buying committee.
Frontline Sellers
No more LinkedIn detective work. Agents recommend who to engage, and reps get clear guidance on building relationships across complex buying committees.
Revenue Operations
Replace cobbled-together stakeholder mapping tools, and forecast more accurately based on how complete and engaged each buying committee is within every deal.
Revenue Enablement
Identify which reps struggle with multi-threading for targeted coaching. Use real performance insights and engagement data to create enablement for qualification and relationship-building.
“We’ve moved from aspirational multi-threading to actual multi-threading. Before Accord, it was hard to tell who was truly engaged in a deal; now, the team has clear visibility into stakeholder involvement across every opportunity.”
— Bayley Fesler, Director, Revenue Operations